Grand Rapids Bride, West Michigan’s leading resource for wedding planning, highlights Eastern Floral as a featured vendor. With over 150 wedding clients annually, Eastern Floral has become a support system for couples and is committed to designing a truly stunning event, regardless of style or budget.

“It is our mission to take your vision and passionately create an authentic, customized experience that will be unforgettable for everyone involved.” – Eastern Floral.

For instance, Eastern Floral offers custom mood boards to help clients visualize florals, greenery, rentals, and more. This unique service enhances the clear communication couples receive throughout their wedding planning process.

Rachel Chaffee, Lead Design Coordinator, also shares her expert tips for selecting and organizing wedding flowers. Her main tips include having a general color palette or aesthetic, keeping your venue in mind, leaning into Eastern Floral’s expertise if you aren’t well versed in florals, and assigning someone not involved in your wedding party to assist with set up during your wedding or event.

Eastern Floral is always on top of the most current floral trends and techniques that are ever-evolving, ensuring they can seamlessly incorporate their clients’ favorite looks and individuality into flawless wedding designs.